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Feb 15, 2019

Contrary to what many people think, writing powerful ad copy does not require that you ooze with creativity - it only requires that you use a proven ad copy template. I’ve experienced a lot of my success with platforms like Facebook Ads and Google Adwords using this principle, and I can tell you that it works.

This...


Feb 8, 2019

Mental models may be new to you, and I hope so - because I LOVE giving you tools that can help you amplify your success across the board. Mental models are structures around the way that you think - planned, intentional decisions you make ahead of time about how you will handle certain situations or how you will go...


Feb 1, 2019

Facebook dynamic ads are a tool for your ecommerce toolbox you have got to know about - and the ironic thing is that whenever I travel to conferences and hear big name ecommerce sellers speak, none of them seem to be talking about this incredible tool. In my experience, it increases your conversion rate like almost...